Indian Summer Prep from Chance

The indian summer has finally arrived in San Francisco and the warm weather has me craving some preppy basics.  To me, the Chance clothing company is the epitome of perfect summer style.   I love the breezy photos from their summer lookbook. (above and below) Give me a striped top and a simple scarf and I'll be good to go.

Founded by Julia Leach, a former creative director of Kate Spade (another favorite of mine),  Chance is based around the perfect simplicity of the striped shirt. Here are some of my favorite pieces from Chance:

Left to right, top to bottom:

Classic blue & white boatneck striped top ($60)

Red espadrilles ($48)

Sailor knot necklace ($255)

Striped zip-top cases ($38)

Chambray button down shirtdress ($110)

Cotton voile kerchiefs ($38)

Tommy Hilfiger Summer Prep

I am a lover of all things preppy,  especially in the summer months when that includes  bright colors and nautical inspired looks.  Although Tommy Hilfiger traditionally had a prep vibe,  their clothes had gone a different direction over the past decade or so.     I was so happy when I came across their ads in fashion magazines this spring, to see that Hilfiger has gone back to their roots! I love the over the top Hilfiger "family" in their current campaign (Kind of Royal Tenenbaums/Wes Anderson-esque?)

 Here is the commercial for the campaign:

Tommy has also built a bunch of cool interactive  pages on their site.   Not surprisingly, San Francisco didn't make it on to the list of "Prep World" cities.

I think it's cute how they had Lisa Birnbach, author of The Official Preppy Handbook, comment on all of their key pieces.  And, they just look so fun laid out together like a packing list for a summer at a country club (below)

The longer I look at this,  the more I have to keep reminding myself that I just won't get a lot of use out of madras shorts and tennis skirts this summer...